Australian marketing news & analysis

The State of Social Index asks the people running social what they spend monthly including ads. It also asks whether social is one person's whole job or part of someone's, whether a documented strategy exists, how often teams use AI tools and what is holding social back.

Brandable founder and DEI strategist returns to Optus Stadium with a session on using friction as a creative force

Bonfire have partnered with the State of Social since its launch in 2018, supporting its growth into one of Australia’s leading conferences for social media, digital marketing, and communications professionals.